Posts Tagged Google
Google’s Interest Based Ads – Behavioral Targeting
Posted by Hieu Trung in SEO - SEM & Online Advertising on March 18, 2009
Google is launching it’s Interest Based Ads into beta. These ads are a form of behavioral targeting ads and are being tested by limited number of selected advertisers. At Google, they strive to serve as relevant ads as possible to the users of Internet and that’s why contextual advertising is not enough anymore. They decided to take it one step further beyond and step into the world of behavioral targeting.
Canonical – newly supported link element
Posted by Hieu Trung in SEO - SEM & Online Advertising on February 18, 2009
Last week Google, Yahoo, and Microsoft announced support for a new link element to clean up duplicate urls on sites. The syntax is pretty simple: An ugly url such as http://www.example.com/page.html?sid=asdf314159265 can specify in the HEAD part of the document the following:
Google SearchWiki
Posted by Hieu Trung in SEO - SEM & Online Advertising on November 23, 2008
Today I came to Google and was amazed seeing some strange icons on the search results page. I tried some of them and it looks like you can manipulate the search result like promote, remove or even add more pages to it. I guessed it should be a new feature of Google search and came to Google blog to check if they say something. And it really is, the Google SearchWiki, as I found an article “SearchWiki: make search your own“.
Myths about Google
Posted by Hieu Trung in SEO - SEM & Online Advertising on October 31, 2008
Due to some problems with the computer, I was a bit late to the 3rd Google Webmaster Chat. They were making an exciting presentation about the myths that shouldn’t be believed about Google. All I could have was its last slide 
Anyway, it’s better than nothing. And here are some of the myths:
Common questions at 3rd Google Webmaster Chat
Posted by Hieu Trung in SEO - SEM & Online Advertising on October 31, 2008
Advanced Google Search Operators
Posted by Hieu Trung in SEO - SEM & Online Advertising on October 25, 2008
We all know Google is great, but it’s much greater if you know how to use its advanced search operators to explore the WWW. I make a summary of useful and popular search operators here for reference. Most of them serve the SEO purpose very well. You know, I’m not gonna try to remember everything but just remember where to find it when I need (to save space in my “hard disk”), so I’ll post every necessary things on my site. If you are a pro Googler, just skip it.